That's a hell of a question, Mike. I watched parts of the recent Dunhill, as well as a tape of the most recent Open there, and well... sad to say for guys like us, but real players just blow it over all the trouble and absent any significant head-wind, they truly do just treat it as a par 3.
Interesting, the caddies aimed us into the right rough also! Being the untrusting soul I am, I couldn't see that being correct... so I went straight ahead both times and well... one worked, one didn't.
For a player of normal distance, I too want to know what the best play is for the tee shot. Maybe a driver to the left, trying to stay inside the gorse?
As you indicate, what's cool about that hole also is that even if you survive the tee shot, the 2nd shot pitch is just fantastic... so many ways to try and get the ball up onto the shelf and hold it... damn that's a hard shot....
TH