When we are talking about golfers who changed the sport since 1900, it is a short list: Jones, Hagen, Palmer, Seve, and Tiger. I am not talking about the best players, but rather transformational players.
Add in "The Triumvirate" and that's a pretty good list.
Of the Triumvirate, James Braid was (especially in the way he played) the most charismatic with an astonishing recovery game.
I recently described him as "
The Scottish Seve" (TM) ;-)
In terms of worldwide reach of course its Harry Vardon (but that's only because he travelled overseas, and Braid due to his sea-sickness didn't join him on his US Tours, despite multiple invites) but was famous by dint of his incredible consistency, rather than style.
JHT was perceived as more of a workmanlike inexorable grinder.
But collectively, and in terms of column inches, unrivalled at a key point of growth in our game
(Pre-1900 Allan Robertson, Young Tommy, and John Ball Jnr. would of course enter the conversation)
Those who want to learn more should start by asking for Stephen Proctor's excellent book
"Long Golden Afternoon" in their Holiday stocking.