Has anyone heard anything about how LIV intends to handle club sponsors?
I understand that the big manufacturers are not interested currently, but if a big slice of the top players jump to LIV, hard to see them staying away forever.
It occurs to me that one way LIV could leverage all of the guaranteed money they are allegedly throwing around is adopting some type of new model where the LIV tour gets a healthy chunk (if not all) of the club sponsor money. Not only would this approach directly recoup some revenue, it could give LIV great leverage in the equipment market.
The current PGA model- with players keeping the club money- is basically an accident of history. No reason to assume that LIV adopts it. Has anyone heard anything on this topic?