Not sure the "architects" would agree on what to do about the "problem." Nor do I think there is much you can do since length is so often its own reward. Would love to have seen JD provide what he thinks the solution would be. Easy to call out another group of people or profession, harder to actually think what better architecture means.
Unfortunately, the only solution under present circumstances is to design a specific set of about 100 courses for the Tour (i.e., TPC and a select few older courses willing to do so) and ignore PGA Tour level players for the rest of design. Average players don't need a lot more contour, the gently rolling greens and average stimpmeter reading of 9-10 in the USA is almost perfect for them, IMHO. Only a select few courses have 13 on the stimpmeter for daily play.
Making most courses in the US tougher because of the top 0.001% of players shoot in the 60's occasionally or even semi regularly (hey, didn't Hogan have some rounds in the low 60's, too?) is folly. If anything, make the 14,900 courses that won't hole a tourney shorter (or provide shorter tee options) and probably easier (obviously, a case by case basis)