Better can take on many different interpretations. I will try and explain what i mean.
Firstly my main belief is that people will want/need to play cheaper, sopeople will play on lower priced golf courses or courses that discount their fees, the more expensive priced courses will simply take less in revenue if they discount. Somewhere like TOC I think this year will have many days where the ballot is not used; PB will have a lot less play so will have a substantially smaller income, if they discount the price the result may be the same.
In the UK, there is not a lot of corporate business about, ie the company days, 'the all paid treats for the customers'. That might be down 75-80%, no company in their right mind can justify spending £4000 on a company day then lay off staff. Harrys 40th b/day group for 12 will still happen, but Harry will want a deal. The buisness that is there will be done at a much smaller margin. The 'better clubs' will suffer because their will not be top money around. The 'better clubs ' will suffer with membership loss because many of their members are perhaps in finance, real estate, banking or other well paid jobs that are significantly suffering more from the economic fall out, some people with high gearing have gone from hero to zero, so for them there is NO money. With few people in better financial positions than last year there will not be the depth of members to take up the gaps.
I am not saying better clubs will go bankrupt, although some as quite rightly pointed out with a high debt burden will/may. Some clubs with an older membership will have little problem.
Lesser, poorer, cheaper courses have less to fall, bigger better clubs with a $3,000,000 income stream from last year could see a 25% drop in revenue, if they are on a 8-10% profit margin, that could be quite a suffering.
The facts are we are agreeing tough times ahead, if we agree that low priced courses will do okay then equally the higher priced courses will be the ones that fare not so good . (The higher priced courses are the better ones, that does not mean every top course btw).
We have done 50 new members since Jan 1. Our society bookings are down 25% but the bigger days are down 75%. Almost ever phone call want discount and deals...We are budgetting for a small loss this year.