The Western Open is still the WGA's tournament, as much as any tournament on the PGA Tour is the local group's tournament. But the Tour has a gun to every group's head and in this case, it pulled the trigger.
The official (what the TV guys with guns to their heads will have to say) name will be BMW Championship, but the 2007 edition will still be the 104th Western Open, even if the traditional name's not on the title.
Alas, no sponsor exemptions (not even for the Western Am winner), which shows how the WGA is getting this pushed upon them.
Not to toot my horn, but there's more under my byline at
www.dailysouthtown.com on Thursday. (I don't want to retype it all.)
And let's not be too kind to Tim Finchem, who makes several million a year dedicating himself to running the players association and increasing his players' bankrolls. He's no fan of Cog Hill, which is a big reason why the Western will bounce in and out of Lemont -- at least until this deal runs out and the WGA, which didn't want this to become a traveling show, can anchor it once again.
The upcoming Western could be very interesting. It has a great field (five of the top six in the world ranking, missing only Goosen, plus Love, Daly and O'Meara), and I'd think some players might actually say something interesting, if only off the record, about the wholesale changes.