John K,
as usual, you're out of touch. There is no GCSAA Show anymore. Starting in 2005 with the Orlando meeting, it's now a combined Golf Industry Show (and called GIS), co-sponsored by the GCSAA, ASGCA, Golf Course Builders Association of America, the National Golf Course Owners Association, and to include the Club Managers Association of America in 2007.
That materially enhances your argument (I hate to concede that) but you deserve a slap upside the head for your faux pas.
I also think if you really care about golf and golf courses you'll attend both meetings, as awful a place as Atlanta is in Feb. (or any other time of the year). Besides, if you're there, you can take my four-hour writing seminar and learn, among other things, how to compose better posts.