My concern is, well, what is the dollar cost of 3 lessons and a set of clubs... I'm guessing it's approaching $1000
Two points. First, a lot of my students will use hand-me-down equipment, or I'll help them buy things on eBay, etc. My three-lesson beginner package is offered at a discount. I still make money, so it's not charity at all, but it is discounted from normal lessons, too. So… let's just say I can get people into golf for… under $250. Or under $500 or $600 if they have to buy a set of clubs from eBay.
Second… try to get into ice hockey. Or a bunch of other sports. Adult recreation can be expensive. Some sports are cheap, some are not.
This seems to push out all but the folks who've already made up their mind that they want to play golf.
The ones who aren't so sure can go to TopGolf. I mean, yes, I don't get many people who choose to spend even $250 who aren't sure. Those golfers go to Top Golf or the range with a friend or parent or relative or co-worker or something.Few who aren't sure buy all the hockey equipment they need before they know they want to play, too.Most of them are likely just interested in spending an afternoon having a couple of drinks in the sun with their friends.
And there are a lot of ways for them to do that.
I'm not sure what your point is here. No, getting into golf for $40 is tough. Or, they can go to TopGolf. Or, they can borrow a friend's clubs and go play a $22 course.
It's not impossible. I'm not sure what you want to see.
P.S. I disagree with your first post. People don't want to do putting courses, really. They don't want to learn to chip and putt first. Some do, I'm not saying all. But what attracts many to golf is making the ball go in the air and kinda far. Hell, that's what I liked when I was 14. I'd already done mini golf. That part I understood.