I'm with Tommy N. on this, knowing what is the smartest play for your score, within your limits, etc. is one thing, but man is it ever boring to actually play that way.
When I was on the Road Hole last, I was in the wispy left rough with a 7 iron in my hand, aiming directly over the Road Bunker and trying to stick it. There's probably only a few foot circle where I actually could have made that shot, but I came damn close, just trickled off the back and onto the blacktop and chipped it up a foot away for a tap-in par. That's a hell of a lot more fun than doing what my caddie suggested and playing well right of the bunker away from the green and that ever so deliciously tempting back left pin.
The thing is, I WANT to play from the Road Bunker, I've played the hole twice and have yet to play from it. If I keep going for the pin, I'm sure my time will come soon enough, and I'll get to enjoy something that everyone should try at least once. And I feel the same whether you are talking golf's most famous hazard or some challenging or nearly impossible spot on an unremarkable course no one has ever heard of before. Its not that I am aiming for them, but the challenge of taking on shots that the odds don't favor and then figuring out how to extricate myself from the inevitable results of that folly is one of the big reasons I keep coming back for more. Probably why I play better on the days I'm just a bit off -- when I'm hitting them all where I aim I get mentally careless and throw away shots with stupid stuff.
And I think I learn more about architecture actually facing those challenges instead of just noticing "yup, that Road Bunker looks pretty nasty, the odds say that since I'm not Tiger Woods, I should stay away from it." Hell, Tiger was more fun to watch his first few years when he was fearless and stupid, now he plays more like Nicklaus and stands a better chance to keep winning the big ones in his 30s and perhaps beyond but is less entertaining -- part of the fun watching him for me was seeing him take the occasional triple bogey to show even he's human, those are pretty rare with the new course management aware Tiger.