Do you really believe that the AT&T pro am is the best use of all the CEO's time and resources. Now if next year they donate the same amount to money and let first responders play in their place I might feel better.
That I would watch.
And I will grant that Tour events generate tons more for the local communities surrounding them-largely on the backs of many tireless volunteers. Many communities will feel the effects of these cancellations, especially in a year those donations will be sorely needed.
That said, I have always felt "charity outings" complete with useless tee gift bling, big gala dinners, etc.. were an exteremly inefficient way to support charities.
Lots of entities, facilities,vendors, sponsors staff feeding at the trough
Not a large % getting to the beneficiaries.
We had a caddie who passed away unexpectedly about 15 years ago. It was during the beginning of the season and no members were around, and no time to organize anything involving the membership, and it was in our early days when we had only 60 members. His family had very limited funds and even a funeral was in question.
We put the word out amongst locals, first responders(many of whom played regularly at The Bridge), coaches etc. many who had never played The Bridge, most of modest means. No Social media then-just phone calls to local pros, organizations and word of mouth.
$100 cash donation suggested-no other fees,carry your own bag or bring your own pullcart-no food-no formal event-no caddies(most were playing in the outing, along with our staff)-no food service just golf with your hand picked 4 someone we would pair.
Organized it on a Saturday, played it on the next Tuesday(the day we're closed).
We had so much demand we had to go tee times from 8:00 to 2:30 with very few gaps.
A very diverse group to say the least-and smiles everywhere.
At the end I handed $22350 cash to his widow, with zero expenses deducted. Our only variable cost was the club donated the bar receipts that day $5 can beer and $10 mixed drinks.
When I go I hope it's that simple, though I would prefer the beer be free...
I've been involved with many charitable outings that charge 15 times that and raise LESS(for the beneficiary) for a one day outing, due to all the feeding at the trough and ridiculous trappings of bling, staff, organizers and fancy dinners. And those are 100x the headache to administrate-and deprive the members of use of their course which has a cost as well.
In short simplicity and actual donations best-not "what am I getting for donating?"