Jeff,Your PGA West story also illustrates some differences of opinion on strategery. Not atypical for pros to consider strategy to be the course allowing many different shot types, so no one is at a disadvantage. However, that leads to wide open and no real advantage, so sometimes strategy is lost.Not atypical for Dye to required a shot type off the tee due to angle, but then balance out the shot types, a la his famous fade/draw/fade/draw pattern of holes. And, when fairways narrow with those angles of play, sometimes strategy is lost.
As to your main point about my point (?) your explanation is true in real life (i.e., we all bring style assumptions to most jobs, and most owners hire on past style)
But the purest design process would be to analyze every site to determine what it's own style should be, and then do that, regardless of what you have done before. Start with a blank slate, no preconceived ideas (other than water moves downhill, LOL) Under that theory, the architect shouldn't actually have a comfort zone. Alas, we all do.
So, every final design is a blend of factors. I agree, its hard to judge if you don't consider who the owner was, the budget, the environmental restrictions, etc. They all affect the final product. However, some are purely the architects fault.
I recall my old boss chiding some of his contemporaries. Usually toiling under modest budgets and goals, every so often one of the mere mortals would get a nice commission, and then design the same course they put everywhere else. Dick Nugent said, "They had a $4M budget and delivered a $1.5M course." (Or had a world class site and delivered a muni)