My take is different. All bunkers should be nasty and horrible, but deployed judiciously. I despise the idea of spending money on shallow bunkers...just make the area a grass bunker if you want people to have the option of putting.
Ciao
As a teenager, simply thinking deeply about gca, I had the same theory, partly based on the first course I ever played, Medinah No. 3 (neighbor was a member)
As a practicing golf course architect, the conventional wisdom of the day - design for visuals, speed of play, view from surrounding residential, etc. pretty well beat that idea out of me, in favor or more numerous sand bunkers for the reasons above, and to win awards, etc.
However, I still like a few holes per course to have just one deep bunker you must avoid. They are different kinds of mental challenges.....and one bunker you start thinking about on the first tee, or drive to course, is one of them.