Chris,
Proportionate or incremental penalties don't equate to fairness.
What I meant is as follows:
Hit to the wrong tier and you'll probably 2, 3 or 4 putt, miss the green by going in the bunker and it gets worse, go in the gully and it's probably worse.
Hit to the appropriate tier and you'll probably par the hole.
Nothing wrong with a par.
Last time I played, the hole was on the to tier, I hit the middle tier, sunk a 6-8 footer for par and was very happy