Bcowan,
So, your girlfriend is saying size matters? Who knew? (insert smiley) Hope you didn't mis-speak and tell her you wished her cups were bigger and would make play more fun......tip your waitresses folks!
In my recent very fun and positive big cup experience, I agree it wasn't really just that. It was the shorter, but fully featured par 3 course, the odd number of holes, faster game, and fun of playing a different game, but MD really tries to promote new golfers, making the whole experience something they can understand, grasp, and not be daunted by. And, there were still some old school golf factors involved - I was playing with good friends, weather was perfect, small stakes gambling, and just the one time difference from playing "standard" golf.
I have always also had the untested theory that golf could increase popularity with all sorts of other variations, based on schedule, which of course, it has always done to some extent, with ladies day, etc. I can see some courses doing "large cup Tuesdays" or "Gangsome Wednesdays (large group play) couples Thursday, (or for the racier, "Mistress Mondays) Match Play, Scrambles, pick your partner, stranger golf where you must play with someone new, etc, or any other number of interesting events to vary the game up just a bit, not change its entire core.
So, I agree, just putting big cups out there on a traditional course wouldn't increase golfers trying the game out. For borderline golfers (well, not a marketing term the game is likely to embrace!) they would have to have some interest anyway, and the real key is to reduce uncertainty and fear that many have in taking up golf.
Which is to say, the best way is still to have family members or friends who play and help introduce you to the game. But, I still think making it more of a hoop and holler type experience will perhaps widen the appeal. Speed play with shorter courses, etc. as mentioned. And, I still think some more high tech, such as instant shot feedback via chips in the ball or other, will appeal to the video game generation who crave instant feedback.
Of course, also not the type of thing traditionalists hanging around here want to hear, but just me wondering how golf may be forced to adapt to changing times. I think it has always reflected the culture and its values, and to the extent those seem to have changed, along with the life dynamic (less time, more tech, etc.) I think it will change somehow, and may have to change to stay relevant to any meaningful % of the population.
Of course, I really don't know, and also, still sorry for thread jacking this one a bit from Mike Nuzzo's original more specific intent. Oh well, it happens. Just musing here.