I can't remember if we have talked about the other newly renovated golf course in the area, Sentry World. Jay Blasi has done a collaboration with his former full time employer, RTJjr to get the new SW open next spring. Bruce Charlton, head associate with RTJjf and with the original project continues to refer to it as "the ANGC of the Northland". Welll, that is a mighty stretch. But I wouldn't discount SW as a big factor in the competitive market. Or, it might be on many weekender's dance card for one of multiple rounds on the lang weekend golf trip to the area. Local Wisconsin resident Jay Blasi of Chambers Bay experience with RTJjr will draw cheesehead homer interest, IMO. SW had a soft opening event in Sept with a big dollar charity outting, and a raters day. Anyone know how that turned out?
I'm sure that on turf selection, C&C top turf wizards and consultants Peterson and Hegland will have big input on that decision. They will get it right, however it goes. Hegland has revitalized SHGC FW and foregreens and surrounds to a huge extent. Why wouldn't they tap Hegland, a Wisconsin native for some wise counsel, given their close working relationship on projects at SHGC?
But, if I know the Wisconsin golfer market at all, I am skeptical that at a price point north of 150 dollar rounds, with a lower competitive price out of SW, and much lower at Lake Arrowhead, and Lawsonia, Northern Bay and the other likely day trip courses from Madison, Miilwaukee and GB, not to mention Stevens Point and Wausau, Sand Valley is going to have to come up with something of a come-on regional rate, IMO.
One comparable that may define the tastes of the Wisconsin golfer who likes to day trip, is that the percentage of play of these sort of players is to pick Lawsonia Woodlands more often as a choice if playing only one of the courses, than the Langford classic. They are more likely to say, let's go play "the ANGC of the Northland" for 100 a round, than the Pine Valley of the north, at greater price than that. Or they will play it one and done and go to the more economic value on successive golf day trips.
Just my opinion, of course.