I have vivid memories of flying down to MB when I was building Wild Wing. Most nights, it was like going to Vegas on biz, with lots of excitement on the plane, when I wanted to sleep. Some nights, it seemed like I was the only sober golfer on the plane.
I also recall asking golfers where they liked to play. More than one told me they "sought out Rees Jones and Willard Byrd courses" because they were certain they would be fun. Yes, there is no doubt that MB knows its customers, but its demographic is probably not golfclubatlas.com.
***FULL DISCLOSURE: I work for the ad agency that represents about 25 courses in MB--all the National Golf Management courses, Caledonia and True Blue and the Dunes Club.***
Jeff--
You're too modest--of the four courses at Wild Wing, yours is the only one that survived intact! Rees Jones designed six courses in the Myrtle Beach area. Two of them--Arcadian Shores (his first-ever design) and the Jones Course at Sea Trail Resort--are still around. I don't believe the Wood Stork and half of the Hummingbird courses are the only NLE Willard Byrd tracks in MB, either.
Myrtle Beach is a great place to come play golf for the vast, vast majority of golfers, as that 4 million rounds figure all but proves. The best thing about the sheer volume of courses is that the resulting hierarchy--not just of courses but places to eat, stay, amuse oneself off-course--means that a very wide range of budgets can enjoy a good golf trip down here. Places like Cabo, Bandon Dunes and Monterey, as great as their golf is, are simply not places that most folks will ever be able to enjoy a golf vacation. Myrtle Beach, however, is for them. And they come down and they have the time of their lives.
Sure, they will complain about pace of play and conditioning at some courses and the price of a beer from the cart girl and grumpy rangers etc. etc., and there are things that could make the experience better across the Grand Strand, but for the most part, people come here and they keep coming here.
There are shortish, fairly open, cheap easy golf courses and then there are the True Blues, Caledonias, Grande Dunes, Barefoots and Dunes Clubs where you can up the expense and play some pretty good golf courses. And there are mid-budget gems like Jud's favorite (and only, evidently) Heathland, Jeff Brauer's Avocet course. Arcadian Shores was Rees Jones' first solo golf course and it's really quite nice, especially now that a few hundred trees have been removed and wind plays more of a factor. Pine Lakes has a historical element (1920s-built clubhouse, Sports Illustrated was first discussed there) and is the only area course that uses Paspalum grass throughout.
Do you like the bright lights and hustle and bustle and strip clubs? Stay in the heart of Myrtle Beach. Do you want a more golf-only vacation? Stay south and play Caledonia, True Blue, Heritage (which might be the most interesting golf course of the three), Pawleys Plantation and Founders Club. Do you hate public courses and golfers and have private club access juice? Play Wachesaw Plantation, Debordieu, The Reserve and the Surf Club.
Anyone who is planning to come to Myrtle Beach: please let me know if you have any questions or would like suggestions on where to stay, play and eat. I promise I won't a) shill exclusively for my clients, and b) steer you to ruin.
Okay, I'm done for now
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--Tim