Hole in Nature Valley ad?

[Larry_Keltto]

Can someone tell me what course and hole is featured in a current Nature Valley Granola print ad? The ad appears on page 66 of the July 14, 2003, issue of Newsweek. (I'm assuming this hole wasn't created by a graphic designer in Photoshop.)

[Dan Kelly]

I sent an e-mail to the Nature Valley folks (at General Mills) and asked them. I'll let you know what they say.

In the meantime, take a look at this marvelous passage from their home page:

"Our policy on suggestions and idea submissions
All comments, suggestions, ideas, notes, drawings, concepts, recipes or other information disclosed or offered to General Mills by this site or in response to solicitations in this site shall be deemed and shall remain the property of General Mills. You understand and acknowledge that General Mills has both internal resources and other external resources which may have developed or may in the future develop ideas identical to or similar to the suggestion or comments to suggestions and that General Mills is only willing to consider the suggestion on these terms. That, in any event, any suggestion is not submitted in confidence and General Mills assumes no obligation express or applied by considering it. Without limitation, General Mills shall exclusively own all now known or hereafter existing rights to the suggestions of every kind and nature throughout the Universe and shall be entitled to unrestricted use of the comments for any purpose whatsoever, commercial or otherwise without compensation to the provider of the suggestions."

In plain English: Don't give us a great idea -- because we'll just rip it off.

[Dan Kelly]

I particularly like the "throughout the Universe" line.

Darn. And just when I was going to suggest that Nature Valley open a granola-bar factory on Mars. Talk about your untapped markets!

[Mike Erdmann]

Can someone tell me what course and hole is featured in a current Nature Valley Granola print ad? The ad appears on page 66 of the July 14, 2003, issue of Newsweek. (I'm assuming this hole wasn't created by a graphic designer in Photoshop.)

Larry, that's the 13th hole at Ballybunion's Cashen Course.

[billb]

Dan:
Great legal mumbo jumbo.
I read somewhere that the US has 3% of the world's population and 50% of the world's lawyers.
I wonder what the percentage is for the Universe?
Bill

[Dan Kelly]

We have our answer already, but you might amused by the answer I got from Nature Valley/General Mills:

Thank you for contacting General Mills with your inquiry about our advertising.  We
appreciate your interest, but unfortunately the information you requested is not available from our company.

Our commercials and ads are primarily created, cast and produced by the following advertising agencies:

   Saatchi & Saatchi            
   375 Hudson Street   
   New York, NY 10014-3620,
   (212) 463-2000

   Campbell-Mithun-Esty            222 South Ninth Street
             Minneapolis, MN 55402
             (612) 347-1000



We would like to answer all the questions we receive, but we do not have a database large enough to accommodate this.  You may also want to contact the public library in your community for further assistance.

We appreciate your thinking of General Mills and regret we were unable to be of help.

Sincerely,