Jud,
I agree with the monotony. While I have heard many golfers complain of only hitting short irons in, its only a complaint if there are three or four 9 irons in a row, but few complaints if they make 4 birdies in a row!
Maybe that old Stanley Thompson shot variety chart has some merit.
Chris,
For a new course, or one considering remodeling, it should be easy to find out about your members/players. Do a demographic study of the 10-20 mile radius around your course. Things change a little for a resort course, of course, but I guess you would benchmark off the most popular resort in your region. (Very few resorts draw nationally, most are 90% + regional attractions)
If your demographic is senior citizens on fixed incomes, you design to get the cheapest possible round, not a great course.
If you are upwardly mobile, young, etc. you might design a prettier, upscale experience, but be mindful of speed of play so they can get home to their familes, etc.
Think about the makeup of the daily play at your course. Based on an average day of 150 rounds, your play on any given day will PROBABLY be a mix of:
• Core customer, (80-90%/120 rounds)
• Occasional customer:
o Golfer seeking a change of pace or variety (5%/8 rounds)
o Semi-Regular Customer from 20+ miles attracted by quality/value (5%/8 rounds)
• New customer,
o New golfer (1%/1-2 golfers)
o Tournament or outing participant (0-90%, varies with bookings)
o Tourist/Visitor (5%/8 rounds, but it varies by location)
o Competitor’s customer (1-10%)
Insulted or Ignored by competitor (3%/4 rounds)
Respondent to your marketing
• Ads, articles, or branding,
• Discount coupon.
Not many courses vary from that, do they?