Adam, that does sound like an amazing book. Can you come back and post a reminder after the book is available?
I will echo two soundbites put forth by others and would say you might want to spend a little time researching Jones's original words regarding them:
1) Hard par, easy bogey
2) "Heroic School" of golf (which I believe in his writings he differentiated from penal and strategic schools)
SI's Vault might actually give you a good quote or two to pepper your introductory words.