This, of course, is the moniker attached to our genial leader, Ran Morrissett, but it got me to thinking on the topic. My pick is Arnold Palmer, he of the rugged good looks, swashbuckling swing and remarkably generous personality. He truly has done it all. Phenomenal amateur career, spectacular professional and senior career. Groundbreaking pitchman in television advertising. Builder of children's hospitals and golf courses alike. He had the good fortune to come of age in a media environment that was more interested in building up heroes than unmasking them, so he had a longer leash, which truly suits us all better, dontcha think?
In sum and substance, Arnold Palmer is the Most Beloved Figure in Golf.