I have been very pleased with the locals' reaction to the course and surprised at the enthusiasm of some of the early American visitors, but I don't know if either of those will sell $100k memberships in this economy. We do look forward to playing The Renaissance Cup there in July (the week after The Open Championship) and seeing what our friends think of it.
Tom,
I'm not sure who there target market is, I suspect not the locals at any rate. As you know this type of club is rare in Scotland with Loch Lomond and Archerfield being the two obvious examples of other clubs like it. I'm pretty sure that Archerfield is a lot less expensive although still very very very expensive by Scottish standards. That said, it seems to be promoting itself by having the odd golf day for societies and the like and thereby becoming known by word of mouth. The Renaissance doesn't seem to be doing this so not really talked about locally.
The other aspect is that of the locals, a lot of people who could afford the subs might already be members of Loch Lomond and about to get there fingers burned, which certainly won't help with the marketing.
Niall