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Jonathan Cummings

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Masters Commercials
« on: April 13, 2008, 06:19:59 PM »
UNCLE !
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Michael Whitaker

  • Karma: +0/-0
Re: Masters Commercials
« Reply #1 on: April 13, 2008, 08:46:04 PM »
Are you refering to the lack of variety? The Masters broadcast only carries 4 minutes of commercials per hour... the fewest commercials of any nationally broadcast golf event.

The lack of variety is a bit puzzling to me. One would think that the sponsors would create an extra commercial or two to keep the commercial breaks from becoming so repetitive.
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"Solving the paradox of proportionality is the heart of golf architecture."  - Tom Doak (11/20/05)

Jonathan Cummings

  • Karma: +0/-0
Re: Masters Commercials
« Reply #2 on: April 14, 2008, 07:54:33 AM »
Know all you say well Mike.  The repeated few commercials made it feel like there was much more commercial time than the advertised 4 min/hr.  As you suggest they need to inject some variety into their approach - as it was it was mind-numbing.  JC
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Ray Richard

Re: Masters Commercials
« Reply #3 on: April 14, 2008, 09:38:25 AM »
The old Cadilac commercials with a slow drive into the AN grounds had a bit of class-I was channel surfing after the tenth go around with the ATT ad with the salesman and the Japanese translation problem
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Michael Powers

  • Karma: +0/-0
Re: Masters Commercials
« Reply #4 on: April 15, 2008, 09:35:39 AM »
OMG, I estimated the 4 minutes per hour and tivoed it so I could skip them.  It is simply brutal to watch the same add over and over, even if it is only for 4 minutes per hour.
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HP

Sean_A

  • Karma: +0/-0
Re: Masters Commercials
« Reply #5 on: April 15, 2008, 10:28:44 AM »
Out of curiosity, who were the sponsors this year?  Watching on the BeeB we didn't get the commercials, but we did have the odd Exxon and some other company pop up on the screen with the scoreboard once in a while. 

Ciao
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Mike Bowline

Re: Masters Commercials
« Reply #6 on: April 15, 2008, 11:23:49 AM »
Bring back the Travelers and Cadillac commercials - they were classy and tireless, IMO. With so few sponsors this year, the repetition of the commercials got a bit boring. Although not as boring as watching the last two ball play in over 5 hours. Windy or not, they sure were slow..... ::)
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Garland Bayley

  • Karma: +0/-0
Re: Masters Commercials
« Reply #7 on: April 15, 2008, 03:17:00 PM »
Quote from: Ray Richard on April 14, 2008, 09:38:25 AM
The old Cadilac commercials with a slow drive into the AN grounds had a bit of class-I was channel surfing after the tenth go around with the ATT ad with the salesman and the Japanese translation problem

FYI, it was Chinese, Cantonese dialect to be exact.
 :)
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"I enjoy a course where the challenges are contained WITHIN it, and recovery is part of the game  not a course where the challenge is to stay ON it." Jeff Warne

Greg Holland

  • Karma: +0/-0
Re: Masters Commercials
« Reply #8 on: April 15, 2008, 03:47:11 PM »
Quote from: Sean Arble on April 15, 2008, 10:28:44 AM
Out of curiosity, who were the sponsors this year?  Watching on the BeeB we didn't get the commercials, but we did have the odd Exxon and some other company pop up on the screen with the scoreboard once in a while. 

Ciao
IBM, ExxonMobil and AT&T
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Marty Bonnar

  • Karma: +0/-0
Re: Masters Commercials
« Reply #9 on: April 15, 2008, 05:20:21 PM »
Quote from: Sean Arble on April 15, 2008, 10:28:44 AM
Out of curiosity, who were the sponsors this year?  Watching on the BeeB we didn't get the commercials, but we did have the odd Exxon and some other company pop up on the screen with the scoreboard once in a while. 

Ciao

Sean,
you ARE kidding, right?

I was beginning to think the Beeb commentators were being paid to say: "welcome back to the Masters, sponsored by..."

I have never been so close to phoning or emailing my disgust to the Director General.

Licence Fee OR Advertising Revenue - Auntie Beeb, please decide.

FBD.
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Washed the people coal-black from the hole in the ground.

Sean_A

  • Karma: +0/-0
Re: Masters Commercials
« Reply #10 on: April 15, 2008, 06:48:56 PM »
Quote from: Martin Glynn Bonnar on April 15, 2008, 05:20:21 PM
Quote from: Sean Arble on April 15, 2008, 10:28:44 AM
Out of curiosity, who were the sponsors this year?  Watching on the BeeB we didn't get the commercials, but we did have the odd Exxon and some other company pop up on the screen with the scoreboard once in a while. 

Ciao

Sean,
you ARE kidding, right?

I was beginning to think the Beeb commentators were being paid to say: "welcome back to the Masters, sponsored by..."

I have never been so close to phoning or emailing my disgust to the Director General.

Licence Fee OR Advertising Revenue - Auntie Beeb, please decide.

FBD.

FBD

Ah my son, you have learned so little.  I don't listen to the commentators for golf very often.  They are all bad and especially so for The Masters.  My real exception when at home are the early times during The Open - otherwise I play music.  To be honest, I would prefer no intermediary between me and the televised golf.  Just let me watch listening to the noise of the shots, the crowd and the odd f bomb from Tiger.

Ciao 
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Craig Sweet

  • Karma: +0/-0
Re: Masters Commercials
« Reply #11 on: April 15, 2008, 07:31:19 PM »
No Erectile Dysfunction commercials.... :-\
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Bob_Huntley

  • Karma: +0/-0
Re: Masters Commercials
« Reply #12 on: April 15, 2008, 07:58:29 PM »
Quote from: Craig Sweet on April 15, 2008, 07:31:19 PM
No Erectile Dysfunction commercials.... :-\

Craig,

I don't know about that, I saw a lot of up and downs.

Bob
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Wade Whitehead

  • Karma: +0/-0
Re: Masters Commercials
« Reply #13 on: April 15, 2008, 08:19:35 PM »
In case you didn't know, Phil and Amy Mickelson are teaming with Exxon/Mobile to teach teachers innovative ways to teach Science.

For more information, see 4% of my Masters recording.

WW
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jeffwarne

  • Karma: +0/-0
Re: Masters Commercials
« Reply #14 on: April 15, 2008, 08:24:04 PM »
You guys know that virtually all other televised golf is unwatchable due to about 4 minutes of commercials per every 3 minutes of putting....err golf
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"Let's slow the damned greens down a bit, not take the character out of them." Tom Doak
"Take their focus off the grass and put it squarely on interesting golf." Don Mahaffey

Tim Bert

  • Karma: +0/-0
Re: Masters Commercials
« Reply #15 on: April 15, 2008, 08:47:42 PM »
Agree - I know they say it is only 4 minutes per hour, but sitting there and watching on Sunday it sure felt like more than 18 minutes of commercials.

Boring and repetitive - It felt like commercials were coming as frequently as any other tournaments.   
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Evan Fleisher

  • Karma: +0/-0
Re: Masters Commercials
« Reply #16 on: April 15, 2008, 10:36:48 PM »
Quote from: Bob_Huntley on April 15, 2008, 07:58:29 PM
Quote from: Craig Sweet on April 15, 2008, 07:31:19 PM
No Erectile Dysfunction commercials.... :-\

Craig,

I don't know about that, I saw a lot of up and downs.

Bob

No Bob...that would simply be a lot of ups...
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Born Rochester, MN. Grew up Miami, FL. Live Cleveland, OH. Handicap 13.2. Have 26 & 23 year old girls and wife of 29 years. I'm a Senior Supply Chain Business Analyst for Vitamix. Diehard walker, but tolerate cart riders! Love to travel, always have my sticks with me. Mollydooker for life!

Mike_Cirba

Re: Masters Commercials
« Reply #17 on: April 15, 2008, 10:42:54 PM »
Evan,

Yes, and after four hours of it I had to go to the Doctor.

Who won?
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Jonathan Cummings

  • Karma: +0/-0
Re: Masters Commercials
« Reply #18 on: April 17, 2008, 05:42:39 AM »
Michael - Pfeizer!  :D
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Tim_Cronin

  • Karma: +0/-0
Re: Masters Commercials
« Reply #19 on: April 18, 2008, 12:05:51 AM »
Tim, it averaged four minutes per hour, but CBS backloaded breaks toward the last two or so hours of the Sunday telecast. There were no ads at all for the first 43 minutes. Later on, a couple of times, there were breaks only a few minutes apart. Second year in a row (at least) CBS has followed that pattern, presumably with the permission of Billy Payne and Joe Ford.
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