Kelly Blake Moran,
I too took some fire for creating a second, more benign set of ladies tees.
But, the tees were already constructed and in play.
The heat came from the better women players, and those players that took pride in the devilish difficulty in the golf course from the back tees.
I also tried to change the culture by merely identifying the tees as the greens, yellows, reds, whites and blues.
After about a year, several members approached me and told me that they had made a birdie or a par on a given hole, the first one they had had in 5-10 years.
They delighted in playing tees that afforded them a reasonable challenge, one that they could aspire to meet, and one that made the game enjoyable for them again.
Older members also began playing the forward tees and found a renewed interest in the game.
I've never quite understood the mentality of golfers that wouldn't want to forge a reasonable challenge for the less skilled, vis a vis, forward, more benign tees.
There's an element of golfer that delights in the difficulty of their golf course, and that's okay from the championship tees, but, it shouldn't be the pervasive mentality for the other sets of tees.
What were their objections to the additional sets of ladies tees ?