Mark, just find anything written by Alice Dye on the subject. She writes about distance, maintaining interest through angles, etc.
It is a very hard thing to do, I'm sure. One should probably dispense with the notion that any hole must play "the same" for men and women. If a hole doglegs right with an inside bunker for men, it may have to be straight carry over the bunker with an option to go left for women.
Safety is obviously a big issue also.