Tom / Rich: thanks for your response and comments.
First, Tom the items you mentioned (the conditon of fairways, hazards and trees that impose themselves on the design. All of these items are very important.
But the items you mentioned and the one I have talked about (i.e. level tees) is not an "either or" situation.
I am a firm proponent, like many on this site, for firm and fast conditions, for bunkers that have clear definition / meaning and to seek less imposition of trees on the overall design.
Just keep in mind that tees are the orphans of conditioning. Yes, as a GD panelist I truly try to notice as much as I can during a visit. I understand the limitations of budget and staffing, but I also maintain that there must be a basic priority attached to key items in order to play the game in a fair manner. Having level tees is not akin to sending men to Mars. It can be done and done in a manner that will not sacrifice other areas of conditioning while still being sensitive to $$ and manpower hours.
Too many courses are more concerned with how they "look" rather than how they "play." That's why superintendents, either on their own or ordered by members, spend wasteful time on flower beds, water falls and all the gigor.
As far as your second question I believe it is quite possible for courses to raise themselves up the ladder in course rankings if tees are indeed improved / level. I've played Fisher's Island and I agree it is one of the real gems to play in golf and justifibaly ranked among Anerica's 100 best.
When the wind is whipping through the property on a clear sunny day the feeling is literally indescribable as you well know.
But why does Fisher's Island persist in having unlevel tees? Do they simply think they will continue to be ranked as high with such clear deficiencies? The GD 100 Greatest listing is extremely competitive and I know of many courses that are worthy contenders for such an honor and make it a point to do their utmost to present their course in a manner of the highest quality given whatever the limitations they have regarding staff and $$.
When I see a course that is exclusievly private as FI and has such minimal play I have to wonder just WHAT is being done? Don't they notice it? What really irks me is that such a private and prestigious course like FI can't do the work, yet I can go play a muni like Dyker Beach in Brooklyn (that is besieged by constant play) and low and behold they have a number of tees that are more level than FI!!!
Other courses in the GD rankings have suffered because of inattention to conditioning (i.e. Harbour Town, in the recent past Bethpage Black, Riviera, etc).
In the cases cited not all of the concern was simply related to tee issues.
Detail is what makes a course great. The architects who designed the masterpieces wanted their designs to maximize shotmaking qualities and the best way to do that is to have conditioning that is conducive to that end.
For many people the issue of level tees is not on their front page of items. I say think of it this way -- if a course had greens which you had to make a shoulder turn to get the ball to the hole what would the reaction be? Or if fairways were soft and one's tee shots simply plugged time and time again even though there had been a prolonged dry spell. Many would be upset that the course is making no concerted effort to correct the condition. Tees, in my mind, are no less important.
Rich, I respect your opinion but I fundamentally disagree with you. If you care to play courses with feet above or below you in a teeing area I can send you a listing of hundreds of courses that you will clearly enjoy.
You mention having tees that point in different directions from the hole and I say that's great -- nothing wrong with the architect making the player think before teeing off. A level area from all tee positions is not an imposition -- in my mind it just adds to the quality of the game and the design. If you have been able to play shots off unlevel tees and consider that to be golf at the highest level I say congrats to you and everyone in the winter league. It's just not my cup of tea.